WHAT WE DO
Playfair Consultancy Group is a student-run consulting firm providing pro-bono services to local, national, and international organisations. Our teams provide fresh perspectives and practical solutions to our clients' most pressing challenges. Operating out of St Andrews, we work across many different industries and regions, from local charities to nationwide tech companies. Our firm handles market entry strategy, competitive analyses, organisational restructuring, and more. If you have an idea you would like explored or a problem that needs to be solved, we can commit a team of driven students to conduct the research you might not have time for.
Our History
Playfair Consultancy Group was founded in 2013 by students Mirko, Dougal, and Katie who recognised there was a surplus of both smart, motivated students and small businesses that needed assistance to grow or initiate change. Playfair formed with the mission of helping students gain meaningful work experience whilst also helping local communities thrive. Playfair's pro-bono services aid businesses that may not be able to afford or access consulting. This has aided hundreds of students and more than 45 clients since the company’s inception and will continue to do so as Playfair’s already strong reputation among students grows and recruitment cycles become increasingly competitive.
Image taken by Adam Arghiros
Pro-Bono Services​
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We exclusively operate on a pro-bono basis, offering all services free of charge.
Student Volunteers​
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We are lucky to have small teams of wonderful student volunteers!
OUR TEAMS
CONSULTING
Playfair consultants work on engaging, client facing projects, while also being part of a diverse, multidisciplinary team. Consultants work on market research and market entry strategies, franchise expansion, pricing strategies. and product line improvement
MARKETING
Marketing team members work on client projects, developing corporate branding and messaging strategies, while also conducting market research and designing social media campaigns. Members also work on internal projects, learning graphic design, managing social media and communications, and work with data analytics.
HR
The HR team assists with our recruitment cycles, manages all internal affairs, and runs our events. The team members review all applications, conduct interviews, and assist in finding ways for all Playfair members to achieve their goals post-university.
OUTREACH
Joining the outreach team means experiencing a unique approach to outreach that hones your organizational and interpersonal skills. Outreach members gain a lot of experience, forging and maintaining strong client relations.